AMC Top Tips

Your brand is more than a logo or a font—it’s the feeling people get when they land on your website, scroll through your socials, or meet you in person. It’s the story you’re telling the world about who you are, what you value, and the unique magic you bring to your ceremonies. For celebrants, your…

Forget trying to keep up with the social media hamster wheel! SEO offers celebrants a more sustainable marketing approach than platforms where your content becomes almost obsolete after just a few hours. A strategic SEO plan can help your celebrant business shine online, where it matters most. To help you decide whether SEO is something…

If you’re old enough to remember the 1989 Kevin Costner film Field of Dreams, you’ll remember that he keeps hearing the words “Build it, and they will come”. In the film, the main character throws every penny his family has to turn his farm into a baseball pitch. Legends of the game appear through the…

Establishing yourself as a funeral celebrant requires a different approach to networking than other celebrancy roles. While wedding celebrants can embrace the joy of happy occasions, funeral celebrants must navigate the sensitive landscape of grief with professionalism, respect and compassion. Drawing on advice from our funeral mentors, here’s how to build meaningful connections without compromising…

Styled shoots are a brilliant way for celebrants to showcase their personality, style and ceremony vision – and today we’re absolutely thrilled to share some gorgeous inspiration featuring one of our talented celebrant mentors, Tara Heath-Arnold. Finding Your Creative Voice Through Styled Shoots Before we dive into the pink perfection that was Tara’s shoot, let’s…

​Building a successful celebrant business requires a multifaceted marketing strategy encompassing personal branding, networking, online presence, and continuous learning. We’ve curated 12 insightful articles from our blog to help you thrive as a Celebrant, each offering valuable advice and actionable steps.​ 1. Position Yourself for Success How to Market Yourself as a Celebrant Establishing a…

Have you considered participating in a styled shoot but weren’t quite sure where to start? As an independent celebrant, these collaborative photo sessions offer brilliant opportunities to showcase your ceremony style visually and get some stunning, professional photos to use on your website and social media, all whilst building valuable industry connections. Let’s explore how…

Word-of-mouth referrals are a cornerstone of success for celebrants, offering an authentic way to build trust and grow your business. According to the UK Celebrant Industry Growth Report 2024, word-of-mouth remains one of the most powerful referral sources across all ceremony types, accounting for 22% of wedding bookings, 38% of naming ceremonies, and a significant…

As celebrants, your social media presence is a powerful tool to connect with potential clients, showcase your expertise, and build trust. The key to success is creating content that engages your audience, provides value, and highlights your unique skills. We’re here to help to showcase your brilliance to the World! Here’s a guide to the…

As a Celebrant, managing the customer journey from initial enquiry in your inbox to securing a booking is a process in itself. Setting yourself up for success when it comes to emails is a must, and it’s important to remember that the journey to conversion isn’t always a quick process! It’s all about nurturing the…

Are you ready to transform your online presence from meh to marvelous? Have you built a beautiful celebrant website but now all you’re hearing is crickets? Bookings are the lifeblood of your celebrant business, and we’re here to help you be the most successful celebrant you can be. Our website team have created hundreds of…

As a celebrant, getting more bookings requires a proactive approach, strategic marketing, and consistent efforts to build relationships within the wedding industry. In an increasingly competitive market, it’s essential to stand out and attract your ideal clients by showcasing your unique skills and services. This means not only delivering unforgettable ceremonies but also consistently promoting…

Networking is a vital skill for any wedding celebrant. Not only does it help build your professional network, but it also opens up opportunities for referrals, collaborations, and enhancing your visibility within the industry.  Whilst you might think of networking as being confined to a business networking meeting or wedding fairs, Weddings themselves can be…

The riches are in the niches, they say, and that certainly seems to be the case for Celebrants, results of a recent industry survey suggest that offering alternative ceremonies could boost your income as a celebrant. Here at The Academy of Modern Celebrancy, we actively encourage our celebrants to lean into their uniqueness and carve…

Buckle up because we’re breaking down the anatomy of a great celebrant directory listing with real-life examples to inspire and guide you to create your own irresistible listing. Getting discovered in online celebrant directories is invaluable for expanding your enquiries and bookings. But simply having a Celebrant Directory listing among countless other talented celebrant profiles…

Navigating the vibrant world of wedding fairs can be an exhilarating experience for any wedding celebrant. This comprehensive guide is your roadmap to attending these fairs and making a lasting impression. Whether you’re a seasoned celebrant or new to the scene, this celebrant guide to wedding fairs delves into the crucial aspects of showcasing your…